Why should you use promotional products?

• Promote image, brand awareness
• To introduce or reinforce marketing of existing products, services facilities
• Recognize or stimulate employee performance
• Generate sales leads, for example at trade shows

Why do clients like promotional products?

• Because they are free
• They are useful
• For their value

Where do you want your promotional product to land?

• Customer’s desktop
• Customer’s purse or pocket
• Customer’s car
• Customer’s home

R.O. I. (LanoLip)

• $450 investment (= 100 LanoLip lip balm’s with company logo)
• 8-10 first time users of LanoLip will keep and reuse LanoLip
• 1 LanoLip lip balm will last up to 18 times longer than the average wax based roll-on type lip balm
• LanoLip is made with medical grade lanolin which heals chapped lips rather than coat them
• The average container of LanoLip lip balm will be kept in a woman’s purse and last up to 6 months.  Men who use lip balm will either carry LanoLip lip balm in their pocket, car or keep on their desk for up to 6 months
• Approximately 80% of recipients of LanoLip will try LanoLip
• Of those approximately 50% will continue to use LanoLip
• For the first $450 investment averages show you will have 40 customer’s carrying your logo/information on their person or on their desk for up to 6 months.